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The Growing Global Awareness For Organic Skincare Products

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A new research report “Organic Personal Care Products Market – Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2014 – 2020” was published recently by Transparent Market Research. At a compound annual growth rate (CAGR) of 9.3% between 2014 and 2020, global Organic Skincare Products is anticipated to reach a market value of US$15693.7 million by 2020. In 2013, global organic personal care products market was valued at US$8360.5.

The growth of organic personal care products is propelled by greater consumer awareness regarding the negative effects of synthetic products. Consumers today have an increasing preference for personal care products made from natural and organic ingredients because they are more environmentally friendly and healthy. Owing to this growing consciousness on organic and natural ingredients, the global market for Organic Skincare Products is enjoying unprecedented growth.

The most commonly used organic personal care products range from cosmetics, skincare products, oral care products and hair care products. The market for organic personal care products is characterized by increasing distribution channels and greater innovations through new product launches. Furthermore, regulations and standards promote the consumption of personal products from organic and natural ingredients.

The global organic personal care products are segmented based on product type and geography. Categories according to product type include organic oral care products, Organic Skincare Products, organic cosmetics, organic hair care products and other organic personal care products. In terms of revenue the highest share in global organic personal care products is held by the segment of skincare products. The revenue of this segment is driven by factors that include broadening distribution channels and continuous introduction of new innovative products in the market.

The second largest segment in organic personal care products is organic hair care products which is considered to be highly lucrative because it is primary dominated by new market entrants and the widespread availability of hair products that include shampoos, conditioners, hair styling products and hair color.

Geographically, the global organic personal care product market is dominated by North America with a market share of approximately 43% in terms of consumption. This is mainly fueled by the growing awareness on the advantages of using organic cosmetics and personal care products.